Tacchi Reading List

Learning is very important to us. Books are great for learning. Therefore, in order to stay at the forefront of design, technology, business and a variety of other topics, we spend a lot of time creating a reading list and sharing it to the team.

Here are our favourite books:


Tacchi Reading List - Lean UX by Jeff Gothelf

Lean UX

by Jeff Gothelf

The bible for modern digital product design. Geoff describes a process inspired by the Lean Startup business principles, that focuses on involving the user at every stage of digital product development in order to maximise the effectiveness of the product and minimize wasted time and resources spent on building the wrong thing.

Lean UX on Amazon

Tacchi Reading List - The Lean Startup by Eric Ries

The lean startup

by Eric Ries

The Lean Startup changed the way modern businesses are created. Eric discusses the importance of learning as fast as possible through the use of Minimum Viable Products – the fastest thing that you can build in order to learn from your customers about your product.

The Lean Startup on Amazon

Tacchi Reading List - Start with why by Simon Sinek

Start with why

by Simon Sinek

Simon Sinek’s “Start with Why” TED talk is (at the time of writing) the second most viewed TED video ever. In his talk, and the book that he bases his talk on, Simon discusses the reasons for loyalty, trust, and leadership. It’s a great way to get you thinking about how you could inspire others to invest their time, money or energy in what you’re doing. Plus Simon’s charismatic presentation style is great fun to watch!

Start with Why on Amazon

Tacchi Reading List - Zero to One by Peter Thiel

Zero to one

by Peter Theil

Zero to One on Amazon

Peter discusses the importance of being first, having a “10x” product, and owning proprietary technologies as key components of building a monopolistic business. He also covers many points that are important to know when founding a startup or building a new business.